Handling Customer Complaints Positively

As a manager or business owner, it is inevitable that you will receive customer complaints. Whether the complaints are about price, product, quality, or service, it is your duty to resolve the customer complaints positively and to make the outcome one that will benefit the company in an affirmative and constructive manner.

Bill Gates knew that your “most unhappy customers are your greatest source of learning.” And because of this knowledge, and by taking the appropriate actions, he is now one of the wealthiest men in the world.

If you know how to handle customer complaints in a positive way, then becoming as successful as Bill Gates could become a reality.  Shopper Approved is an online customer service software company that prides themselves of the positive outcome they receive from their customers. With a 99% satisfaction rate, they prove that they know all about customer service, and how to help their shoppers approve of their business model.

When a customer gives your company a verbal or written complaint, these complaints should be dealt with immediately. If the customer is giving a verbal complaint in person, the manager, owner, or customer service specialist should instantly present themselves to the scene to listen and assist. If your customers feel that you are trying to solve the problem as it is happening, they will be more willing to calm down and come to an amicable resolution. If you keep your customers waiting, it allows for the issue to potentially build and fester into a larger issue.

We should always be positive when handling a customer complaint. If you see it as a mistake, but address it in a way that will build your relationship with the customer without degrading or down talking your company, then they customer will then see your reaction as encouraging and there is a good chance that he or she will want to continue his or her relationship with your company. It is amazing what you can achieve just by keeping the glass half full.

If you and your staff are struggling with handling and organizing customer complaints, check in with Shopper Approved and to uncover the benefits that customer satisfaction surveys can provide. Your business will continue to grow when you know how to handle customer complaints.