Sabado, Mayo 25, 2013

What SIEM Is and How You Can Make More Money by Using It



Using SIEM tools is one of the easiest ways for online business owners to make more money. SIEM is the combination of two different products:

1.      SIM ~ Stands for Security Information Management. It gathers and creates reports from security logs.
2.      SEM ~ Stands for Security Event Management. It uses event correlation and alerting to help with the analysis of security events.

SIEM stands for Security Information and Event Management. It utilizes log management tools to collect and report data that is captured behind the scenes. In order to benefit from the features that SIEM solutions offer, an organization has to be able to monitor and respond to the events discovered in the security logs.

At a minimum, a log review process should already be in place to ensure that the appropriate resources are committed to a regular review of the security logs and that investigations of anomalous events can be carried in out in a timely manner. Business owners can find log analyzer systems for this at reasonable prices that offer everything they need.

Another important consideration is that the business or business owner must be willing to commit resources to the maintenance, adjustments and evolution of the tool. SIEM tools will organize specific data on a specific computer connected to a specific website. But it is the business owner’s responsibility to act upon the information obtained from these tools in a timely manner for the business to receive any benefit.

Event correlation, one of the defining characteristics of a SIEM product, cannot turn raw log data into actionable information. Most SIEM tools provide a generic set of default correlation rules, conditions or dashboards that in most cases are not the perfect fit for every organization.

It is recommended that business owners receiving information, events and alerts from SIEM tools take the data received and act upon it. For example, if you are a business owner that has received log data showing 80% of your customers view a specific website to get to your product page, it makes sense that you spend energy and resources to promote that website more often and more efficiently by improving the design and figuring out through link or content marketing how to direct more potential customers to that site.

This decisive action will increase your traffic generation and should boost your profits as well. SIEM tools are often undervalued because most people do not understand what they are and how to best utilize them to productively optimize their business. Wise business owners, however, have figured out that appropriating responding to knowledge garnered by SIEM tools can bring substantial success.

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